vivo and AirAsia team up mission to help boost PH tourism industry

vivo Philippines, one of the leading smartphone brands in the country, recently announced its partnership with AirAsia Philippines to help boost tourism by capturing the beauty of the Philippines with its newest midrange champion---the vivo Y35. 

vivo, in a bid to encourage and entice more traveling Filipinos to dabble in content creation, is giving away a freebie set consisting of a fitness tracker or a TWS bluetooth earphones to the first 200 AirAsia passengers who will purchase a vivo Y35. To claim the freebie, the purchasing passenger needs to present their AirAsia boarding pass from travels done from August 13 to September 12. The freebie promo will run from October 1 to October 30 in selected participating vivo concept stores/kiosks nationwide. 

Now that travel restrictions have loosened, travelers are eager to get back on the road and reclaim the time and opportunities halted by the pandemic. Airline companies such as AirAsia Philippines are pulling all the stops to sustain this boost and help fulfill people’s overdue travel goals and vacations. 

Exploring the Philippines with AirAsia through the lens of vivo

vivo recently launched the vivo Y35, the newest addition to its smartphone line up. This new variant in vivo’s Y series offers exciting and innovative features that will enable users to do more with its fast-charging capabilities and huge storage capacity. In addition, the vivo Y35 also includes new and enhanced AI-powered cameras that are suitable for creating and capturing unforgettable memories. vivo will be putting the new vivo Y35’s camera to the test with the help of AirAsia.

 vivo Y35 in Dawn Gold


vivo and AirAsia will be creating and promoting activities outside of the airline company’s high-traffic destinations using the vivo Y35 to record the best sceneries and moments in every angle, in vivid detail.

vivo and AirAsia have also invited content creators Roxie Smith and Dustin Yu to fly to Zamboanga and Davao, two of AirAsia’s 16 domestic destinations. Using the vivo Y35, Roxie and Dustin will document the exciting moments of their adventures and all of the cities’ best and iconic spots, breathtaking sceneries and, perhaps, even undiscovered gems. Roxie and Dustin will be sharing photos and videos on their personal accounts and AirAsia’s social media pages. Explorers and travelers at heart and those in dire need of an out-of-town getaway should definitely look forward to these posts from Roxie and Dustin.

vivo and AirAsia announced their breakthrough partnership during the vivo Y35 virtual media launch last September 9, 2022.

“We are more than excited to be working with vivo and Roxie and Dustin, who are both very talented content creators. The rebound of tourism will benefit immensely from the content of revenge travelers as such will inspire more to follow suit. With the imaging power of vivo Y35, we expect more Filipinos to engage in content creation as they go back on the road. Together, with all the social storytellers of today, we can shine the spotlight on more destinations present in our beautiful country, shares Steve Dailisan, Head of Communications and Public Affairs of AirAsia Philippines.

“We are truly grateful for AirAsia Philippines for giving us this opportunity to collaborate with them on a project that is significant to the recovery of the travel industry. With the new vivo Y35, immortalizing life’s best moments has just gotten more exciting. We are looking forward to seeing how Roxie and Dustin will showcase the best of Zamboanga and Davao with the vivo Y35’s powerful cameras,” added Kelly Oliveros, vivo Philippines Senior Brand Marketing Supervisor.

The vivo Y35 is now available for purchase for only Php14,999 at vivo’s website , official online stores in Lazada, Shopee and TikTok, and vivo’s official stores nationwide. 

To learn more about the vivo Y35, visit its website at www.vivo.com/ph or follow vivo on their  Facebook, Twitter,  Instagram and YouTube channels. 


Nokia announces return of an icon and a new flip

As many Filipinos from the old and younger generation embrace minimalism in their lifestyle, reliable devices that can keep up with this trend and usher user-convenience are a must to complement their taste. HMD Global, the home of Nokia phones, brings fans its newest feature phones that merge style and strength on the palm of their hands. The Nokia 8210 4G is an icon reimagined with its memorable design and strong build, and the Nokia 2660 Flip sports an enhanced accessibility and convenient design that comes with signature Nokia phone reliability and features. These new phones show the Nokia mobile legacy of unbeaten durability and long-lasting battery life. 

Sancho Chak, general manager for Philippines, Hong Kong and Thailand, HMD Global:

“We’ve seen this time and again, with the sell-out success of our Originals’ family, that Millennials are embracing minimalism and Gen Zs are seeking more sustainable fashion. This is why feature phones are becoming highly sought after and our newest models – the Nokia 8210 4G and Nokia 2660 Flip are now arriving in the Philippines to cater to the demand of Filipino feature phone seekers.”


Nokia 8210 4G: A timeless classic for today’s retro lovers

The Nokia 8210 4G is a design pioneer just like its predecessor. Its big 2.8” display and zoom user interface make talking and texting easier than ever. The updated display frame adds a fresh twist to the instantly-recognisable Nokia 8210 look courtesy of function keys adapted for today, and elegant island keymat with separated keys and an intuitive interface. It is rich in features, including the in-build MP3 player, wireless and wired FM radio, and a camera to capture life’s best bits – alongside a slice of retro courtesy of fan-favourite games like ‘Snake’.

The Nokia 8210 4G is the fashion accessory that will stand the test of time. Its light and compact design seamlessly carries a massive battery which allows for longer conversations and weeks of standby so users can call, text, and go offline with confidence. Improved radio frequency, 4G connectivity, and VoLTE voice call capability keep calls connected and crystal clear so users can do more of what they love.

Like every Nokia device, the Nokia 8210 4G has been rigorously tested to ensure it meets high durability standards – giving users peace of mind that they won’t have to replace this celebration of design excellence any time soon.

Nokia 2660 Flip: The flip phone for fans of easy-to-use tech

The flip functionality of the Nokia 2660 Flip makes call handling simple by bringing the mic and earpiece closer to users. This phone comes with a generous 2.8” display and zoomed-in user interface means fans can never waste time second guessing what is on the screen, whilst the convenient front display ensures incoming calls are easily recognised. The big, tactile buttons make navigating seamless and texting error-free. Loud and crystal-clear sound settings make it easy to hear if someone is calling or texting.

The Nokia 2660 Flip is there when users need it most. The slim and light flip-phone design contains a powerful 1450 mAh battery and power-efficient RTOS (Real Time Operating System) to deliver hours of talk time and weeks of standby, keeping users connected for longer and ensuring the people they care about are always within reach. Its dedicated emergency button provides peace of mind by allowing quick contact with their loved ones. The Nokia 2660 Flip boasts clear call quality with adjustable volume settings and is hearing aid compatible (HAC) – making calls a relaxing experience.

Put through its paces by renowned Nokia phone durability tests, Nokia 2660 Flip has endured tens of thousands of flip cycles to ensure it stands the test of time. Made of tough polycarbonate so its stylish colours remain vibrant for longer.

Pricing and availability

Fans can check out the Nokia 8210 4G in red and blue colour variant for pre-order on mxmemoxpress.com. Customers can get Php 200 off their purchase until September 18. The Nokia 8210 4G will be available in all Nokia mobile stores on September 19 for its regular price of Php 3,390.

Available now with an exclusive Lazada deal, customers can get the Nokia 2660 Flip in black colour with Php 200 off until September 18. The device can be purchased in all Nokia mobile authorized physical stores at its Php 3,490 original price.


PHINMA Celebrates 16th Year of Volunteerism and Contribution to the Annual Brigada Eskwela

PHINMA Inc Director and Foundation President Mr. Roberto Laviña extended help and volunteered during the Brigada Eskwela activity in San Isidro National High School in Makati City


Proudly-Filipino conglomerate, PHINMA Corporation, celebrated its 16th year of commitment and contribution to the Department of Education’s (DepEd) annual Brigada Eskwela.

The PHINMA Group has been mobilizing its employees, scholars, and their families to participate in DepEd's Adopt-A-School Program even before the institutionalization of Brigada Eskwela in 2008. Volunteers from across its network have engaged in various initiatives from repairing classrooms and building walkways and sheds to renovating gardens and donating school supplies. PHINMA has helped at least 10,907 students and 247 teachers from public schools and has planted no less than 280 native trees in the past 10 years. 

The different strategic business units (SBUs) of PHINMA used to roll out their respective annual Brigada Eskwela activities independently. For example, PHINMA Education Holdings Inc, the PHINMA Group's education arm, has been organizing all their community efforts such as Brigada Eskwela, tree planting, and typhoon relief under its program called Helping Hands. PHINMA Hero, the employee engagement program of PHINMA coordinated this year’s group-wide efforts as part of the conglomerate’s “1PHINMA” thrust. 

Roberto M. Laviña, PHINMA Foundation’s President and Director of PHINMA Inc., credits the PHINMA employees' strong spirit and culture of volunteerism as reason for the group’s 16-year commitment to and noteworthy achievements during the annual Brigada Eskwela. “Brigada Eskwela is a hands-on experiential event that gives everyone a chance to be part of the solution. I have joined Brigada Eskwela many times and everyone I have worked with in this volunteer activity have confirmed that they are extremely satisfied with the experience. Volunteers will certainly get their hands dirty, literally, when they join Brigada Eskwela. But that’s okay, because you know that through this activity you’re making lives better for students and their families,” added Laviña.

PHINMA’s participation in the annual Brigada Eskwela encourages employees along with their families to volunteer. PHINMA Property Holdings Corporation’s Chief Executive Officer and President bonded with his daughter Martina as they helped repaint the halls of San Isidro National High School in Makati City. 

PHINMA’s participation in the annual Brigada Eskwela encourages employees along with their families to volunteer. PHINMA Property Holdings Corporation’s Chief Executive Officer and President bonded with his daughter Martina as they helped repaint the halls of San Isidro National High School in Makati City. 

This year alone, over 800 volunteers from the PHINMA Group participated in the Brigada Eskwela. The school improvement initiative this year involves repairing and cleaning 40 public schools across the country. PHINMA also donated masks, gloves, alcohol, cleaning materials and school supplies in preparation for the resumption of face-to-face classes.

PHINMA Property Holdings Corporation’s Chief Executive Officer Mr. Rafael Felix is joined by his daughter as they volunteer during the Brigada Eskwela activity in San Isidro National High School in Makati City.

 

PHINMA Property Holdings Corporation’s Chief Executive Officer Mr. Rafael Felix is joined by his daughter as they volunteer during the Brigada Eskwela activity in San Isidro National High School in Makati City.

“They say that it takes a village to raise a child. We are all here because we all believe that alone we can do so little, and together we can do so much. And with the theme ‘Tugon sa Hamon ng Ligtas na Balik-Aral,’ we are thankful that we have the PHINMA Group continuously supporting Brigada Eskwela. With our theme this year, we would like to highlight the country’s collective efforts from various partnership engagements in creating a conducive learning environment for the students, teachers, and non-teaching personnel,” said Dr. Medarlo De Leon, Principal of Dagupan City National High School, one of the Group’s Brigada Eskwela school beneficiaries this year. 

In celebrating the group’s 16 years of commitment to the annual Brigada Eskwela, Peter Perfecto, PHINMA Corporation Vice President for Public Affairs and PHINMA Foundation Vice President, lauded the volunteers across their different strategic business units saying, “We thank the employees, the volunteers, the scholars and their families, and the different communities who wholeheartedly dedicated their time for our participation in the annual Brigada Eskwela. Their spirit of volunteerism stems from the PHINMA family’s shared commitment of making lives better through our businesses and by working with and for the communities we serve. The same culture is what has built “1PHINMA” and its generations of making lives better.”